Background
MAXE Lifestyle Automotive Accessories celebrated 25 years of producing Africa-tough stainless steel vehicle accessories in 2022. The brand’s broad range of products for SUV’s, bakkies, commercial vehicles and trucks, includes nudge and sport bars, side steps, tonneau covers and other products (for a full list visit www.maxe.co.za).
MAXE prides itself on building long-term relationships with its clients and produces, manufacturer-approved, products for a range of premium vehicle manufacturers, as well as for the fleet and private-lifestyle sector.
Having specialized in SUV’s and LCVs, MAXE has now become a powerhouse manufacturer of truck accessories and has built a solid reputation thanks to the longevity and quality of its products the brand is now rapidly expanding into distributing across multiple borders.
Export – with a personal touch
The company’s well-developed sales philosophy and network in South Africa translates into Africa and MAXE believes that when it comes to Trucking and Fleets, that dealing directly with the owners of the fleets or fleet managers gives a better understanding of requirements.
MAXE caters for a number of the popular truck brands at this stage, including Volvo, Scania, Mercedes, Isuzu as well as MAN amongst others. With this international pedigree, MAXE plans to expand even further. Currently, MAXE has a footprint in eight countries, including Mozambique, Zimbabwe, Botswana, Zambia and Malawi as well as Mauritius.
Superior quality makes MAXE Africa tough
The longevity and quality of MAXE’s stainless steel accessories is largely due to the use of superior quality stainless steel and other raw materials. This quality material is combined with a range of mild steel products that are, first E-Coated and then powder coated for maximum protection against the harsh African conditions.
While looks are important, as mentioned earlier, in Africa quality and durability come first. What sets MAXE apart is the use of a minimum of 1.5mm wall thickness for its stainless steel products coupled with stringent test processes and technical expertise ensuring optimal functionality, practicalities and visual appeal.
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